Absolutely. Infographics are a form of visual communication with your customers! Whether you got their attention through emotional means or through pure curiosity, infographics create a wave of traffic to your website.
The three shocking ways to improve your conversion through infographics are by keeping the attention of your visitors.to your website/page. People remember 80% of what they see in a split second so may it count.
To target a more specific audience you may include e-books, whitepapers, daily email courses, and pop-up overlays in your infographics to help out your lead generation campaign.
Focus on a complex topic but make it understandable and only use credible sources. Don’t get distracted and stay on the topic or else your audience might scroll past it. Be as visual as possible, after all, you’re making an infographic.
Here are the most popular types of infographics: statistical, informational, process, timeline, geographic, comparison, hierarchical, list, and resume.
To better visualize a survey result, these types of infographics are designed. Templates like this usually include colorful charts, tables, images, and eye-catching fonts.
Always look for the story behind your data, include various types of data visualizations to keep the attention of your target audience, and emphasize key points using colors.
As the name entails, its main goal is to clearly convey a certain concept of idea to the target audience. Usually, this template is divided into decorative sections with descriptive headers.
The timeline infographics are best at letting the audience visualize the history of a certain concept, event, or project. Color gradients are heavily used in this template.
This type of infographic can prove to be really helpful in the marketing industry, to reduce the friction and bounce rate of your website. Usually, this template includes numbering and arrows to indicate the next step.
Try out the different infographics design mentioned in this guide and you’ll be good to go. You can create designs like these with a touch of your own style. Don’t get distracted and start creating a bomb infographic right now!
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