Email Marketing Resources for Higher Conversions

Having an enormous file of email marketing resources will help you reach excellent conversion rates and scale even more. Read on and see what we have compiled for your email marketing needs.

We collect the most interesting content around conversion rate optimization. Let us know your best email to receive our favorite pieces weekly in your inbox!

Blog Articles
4 Hidden Secrets Behind High-Converting Emails

4 Hidden Secrets Behind High-Converting Emails

Read on to uncover four secrets behind emails that convert. You’ll learn the elements that make this happen and how you can add them to your email marketing strategy.

9 Tips to Increase Your Email Conversion Rate

9 Tips to Increase Your Email Conversion Rate

Email marketing is one of the best ways to nurture leads, provide them with valuable information, and encourage them to purchase. To evaluate the success of your email campaigns, you will need to look at your conversion rate.

31 Ecommerce Email Marketing Tips to 5x Your Conversion Rates

31 Ecommerce Email Marketing Tips to 5x Your Conversion Rates

One of the most valuable aspects of running an independent webstore is your ability to build an email list.

Videos
7 Email Marketing Hacks That You Aren't Leveraging (But Should) | Ep. #867

7 Email Marketing Hacks That You Aren't Leveraging (But Should) | Ep. #867

In episode #867, we discuss 7 email marketing hacks that you probably aren’t leveraging.

Email Marketing basics – Why It Is Important To Build An Email List

Email Marketing basics – Why It Is Important To Build An Email List

Building an email list and using email marketing in your business is still without a doubt one of the most effective ways to drive sales and increase revenues. As far as a digital marketing strategy goes, with some stats even showing a 4300% return ...

Email Marketing Best Practices - 9 Tips | Marketing 360®

Email Marketing Best Practices - 9 Tips | Marketing 360®

Email Marketing Best Practices - 9 Tips

Discussions
What are some email marketing tips and tricks?

What Are Some Email Marketing Tips And Tricks?

Having a targeted email list and using effective email marketing is like owning a personal bank machine… but only as long as you do it right.

How does email marketing work?

How Does Email Marketing Work?

Email is one of the most affordable ways to reach the largest number of customers. The afford ability of email marketing helps the small business maximize their time and resources while boosting their return on investment.

Collections
10 Effective Email Marketing Techniques Backed by Data

10 Effective Email Marketing Techniques Backed by Data

Email marketing is one of the most effective ways to reach customers today. Consider the following statistics for example: Email is the #1 activity on the internet – even over using a search engine. It’s also the #1 activity on mobile devices. The av...

Email Marketing: How Vero Got a 450% Increase in Conversions

Email Marketing: How Vero Got a 450% Increase in Conversions

For SaaS vendors of any size and at any stage, email marketing – from newsletters to transactional messages – can be an amazing customer acquisition and retention tool.

10 Secrets to Powerful and Effective Email Marketing

10 Secrets to Powerful and Effective Email Marketing

Email marketing is crucial for your success as a business online, since it is often the advertising channel most likely to convert visitors into customers. Setting up a profitable email marketing strategy is important for the long-term success of you...

Case Studies
Case Study: The Power of a Well Crafted Email Nurture Campaign

Case Study: The Power of a Well Crafted Email Nurture Campaign

Talk is cheap, but data is rich. Let’s take a look at real data from a three email lead nurture series sent by a home builder from which 46 leads enrolled has yielded 2 closed deals in one month.

How we generated £25k in 3 months using email marketing. (Case study)

How We Generated £25k In 3 Months Using Email Marketing. (Case Study)

This week has been a stressful one, and if you’re like me and your business revolves around Facebook, I’m sure you’ll agree! Facebook have been tweaking things behind the scenes and making lots of mysterious changes to the infamous algorithm, and it’...

How This Email Formula Achieved a 78% Open Rate (Case Study)

How This Email Formula Achieved a 78% Open Rate (Case Study)

Email marketing only works if people open your emails. So how do you make them do that? And once they’ve opened it, how do you convince them to click through?

What is Email Marketing?

Email marketing is a marketing strategy to create, send, test, optimize, report, and communicate directly through email with subscribers (potential leads, current customers, past customers).

What are Common Email Marketing Strategies?

The following are examples of communication strategies for email marketing: Commercial, Loyalty, Educational, and Location.

When to use Email Marketing?

Let’s jump into the common tactics: Build relationships with personalized engagement, Boost brand awareness, Content Promotion, Lead Generation, Product Marketing, and Nurture Leads.

What are the benefits of Email Marketing?

Email is the perfect platform to reach your target customers directly because there are about 3.8 billion email users worldwide. 80% of leads that are sent directly to sales and unqualified and need to be nurtured through email marketing.

What is Email Marketing Stats by Industry?

Here are some email marketing trends in various industries: B2B (47% clickthrough rates higher than B2C), B2C (90% of consumers check their emails daily), eCommerce (58% revenue generated through segmented emails)

How to create an Email Marketing Strategy?

There are various templates nowadays since email marketing is popular. Here’s one template on how: Define your audience, establish your goals, entice people to sign up, choose an email campaign type, make a schedule, and measure your results.

How to build email lists?

It is important to grow your email lists by using lead magnets and creating an attractive opt-in form. It might take time to do this without tools so consider trying out the free ones available online!

How to Send Marketing Emails?

It is essential to choose a good email marketing provider (ESP). Then apply email marketing tips and break up your bulk email list into subcategories, in short, implement email segmentation.

What are the ways to know a good email service provider?

You should consider a certain ESP if first and foremost it has a good reputation, uses automation, built-in analytics, and has the ability to split test your emails.

What are Ways to Segment Email Lists?

The following is a list of ways you could segment your email lists: Geographical location, lifecycle stage, Awareness, Industry, Previous engagement with your brand, Language, and Job Title.

Email Marketing is a significant part of the marketing campaign. This method of communication lets you be more closer to your clients and customers. Such is the need for essential email marketing resources that will help you compose great emails for the future to come.

We collect the most interesting content around conversion rate optimization. Let us know your best email to receive our favorite pieces weekly in your inbox!