Heatmap Resources for Higher Conversions

Heatmaps are a great source of conversion opportunities. They can give you shortcuts to scaling higher. Learn from our list of heatmaps resources to see what more you can do using heatmaps!

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Blog Articles
Visualizing risk aggregations on the Strategy Heatmap

Visualizing risk aggregations on the Strategy Heatmap

Visualize the aggregation of risk in different areas of your company using the Strategy Heatmap.

How To Use a Heat Mapping Strategy to Improve Web Design and Content

How To Use a Heat Mapping Strategy to Improve Web Design and Content

Do you know what people are doing on your website? If you're not using heat maps, you might want to take advantage of this powerful graphics tool to optimize your web design and content for your targeted audience

Learn How to Optimize Conversion Rate with the Help of Heatmaps

Learn How to Optimize Conversion Rate with the Help of Heatmaps

Using heatmaps can be very easy. In this article, we will learn conversion rate optimization using heatmaps.

Videos
Heat Map: A Visual Analysis Of Your Website

Heat Map: A Visual Analysis Of Your Website

Heat maps have been around for many years, but are not commonly used even though they provide a wealth of information on how users spend time on your website which makes them a very powerful tool!

How to Use Google Analytics Heat Map

How to Use Google Analytics Heat Map

Where users are clicking most on the web page, how to use google analytics heat map extension and analyze website.

Heatmaps: How to increase conversions with heatmaps (6-step process)

Heatmaps: How To Increase Conversions With Heatmaps (6-step Process)

If you're using heatmap tools, you need to avoid these mistakes. If you want to increase conversions on your site, you have to understand what people are doing.

Discussions
What is a heat map? In websites and Facebook analytics, this term is used.

What Is A Heat Map? In Websites And Facebook Analytics, This Term Is Used.

Heat Map is a way to visually represent the user activity on the webpage. It uses highlights with varying intensities to depict the user activity on various sections of a page.

What is a good service that provides visual heatmaps of user clicks on a web page?

What Is A Good Service That Provides Visual Heatmaps Of User Clicks On A Web Page?

We have used Hotjar and Crazy Egg for our website and have been happy with the output both provide, somehow we have continued using hotjar till date.

Collections
5 Actionable Lessons Learned From Real Heat Map Case Studies

5 Actionable Lessons Learned From Real Heat Map Case Studies

I was more than excited when I first heard about the concept of heat maps a couple of years ago. “So you’re telling me I can track all my visitors and then see exactly where they click and how often?!” – is what I was thinking.

7 Tips to Help you Decipher Heatmaps for Better Conversions

7 Tips to Help you Decipher Heatmaps for Better Conversions

The wealth of data and insights we get using MarTech tools on the online visitors is pretty incredible. However, that data is only valuable if you are able to successfully decipher it.

Top 15 Heatmapping Tools You Might Want to Try

Top 15 Heatmapping Tools You Might Want to Try

Are you a visual person? Looking for some deeper insights into what your visitors are doing on your website? Want to boost your conversions, but not sure where to start? A heatmapping tool might just be your answer! Heatmapping tools are great for tr...

Case Studies
Case study: Heat Maps and UX Improvements Increased Leads for an Industrial Commodity Client

Case study: Heat Maps and UX Improvements Increased Leads for an Industrial Commodity Client

Rather than competing against the entire digital world, UX and CRO are focused on outpacing your organization’s preexisting benchmarks and more importantly, your customer’s expectations.

Associated Spring Raymond

Associated Spring Raymond

Associated Spring RAYMOND is a custom springs manufacturer and customer of TopSpot Internet Marketing since 2007. After launching a new website with a Catalog Data Solutions (CDS) catalog integration in 2014, they began ongoing Search Engine Optimiza...

CASE STUDY: HOW A HEATMAP ANSWERED ‘WHY AREN’T THEY CONVERTING?!’

CASE STUDY: HOW A HEATMAP ANSWERED ‘WHY AREN’T THEY CONVERTING?!’

This week we have a great case study to share that will show you how to leverage heatmap data on your blog content! This is a must read for anyone that offers free downloads or lead generation campaigns on their blog.

How to make heatmaps?

Enter the collected data in excel or Google sheet.

Can I use heatmaps to improve UX?

Yes, they are a great way of improving website usability and increasing conversions. It is also one of the major tools to be used in getting the right data on revamping a website’s funnel.

How do I analyze heatmaps?

To analyze heatmaps you can either use visualization or looking at the raw data points. Using visualization you’ll easily see where most activity happens, and through raw data, you’ll see the exact numbers that will give an objective interpretation of the visitors’

Can I use heatmaps to understand my audience and customers?

Yes, this is the primary purpose of heatmaps to show the activities of the visitors for you to interpret and understand your audiences’ or customers’ behavior better.

What are heatmaps good for?

Aside from being a major tool for increasing conversion, heatmaps can provide you different types of data. It can show mouse movement, where and what part of the webpage gains the most attention, what part of the page gets the most clicks, and how far your visitors or customers scroll down on your page.

Heatmaps may been overlooked as a stable conversion method but if you know the right way to use, then you'll make more sales than you ever did. Use these heatmaps resources now and ramp up your conversions!

We collect the most interesting content around conversion rate optimization. Let us know your best email to receive our favorite pieces weekly in your inbox!