Here are a few examples of excellent keyword optimization resources: Free Keyword Research Tools – the Ultimate Guide, Keyword Research Guide, Keyword Research Master Class, Keyword Research for Bloggers: 5 Part Guide, Comprehensive Guide to Keyword Research, Selection and Organization, and Tools for Local Keyword Research.
The following are the different types of converting keywords: Short-tail keyword, Long-tail keyword, Short-term fresh keyword, Long-term evergreen keyword, Product defining keyword, Customer defining keyword, Geo-targeting keyword, LSI keyword and Intent targeting keywords.
First, use basic analytics. Next, look for some pattern in what keywords lead the visitors to your page (e.g., brand keywords, how-to-keywords, Geographic/location keywords, Product keywords, etc.). Lastly, focus more on your top-converting keywords if you already have some.
Start by performing A/B testing. Next, make a compelling customer value proposition. You can also use uncomplicated language. Then, build an importance about your product or service to make your customer take action. Lastly, eliminate the concerns addressed by your clients.
Conversion rate optimization is the process of increasing the percentage of website visitors that convert on your site. For instance, if you have a 25 percent conversion rate, that means 25 percent of people who visit your website actually convert and you just optimize what’s already there and thus create more profit from your existing customers and traffic.
Conversion rate optimization or CRO grants the merchant a lower customer acquisition cost by getting more value from the audience and users they already have. Conversion rate optimization can increase revenue per visitor, and by attracting more potential leads, it will lead to more customers and grow the business.
A conversion is defined as when a user buys a product. The conversion rate can be calculated as follows: number of goal achievement over the total number of visitors.
This is where the importance of keyword optimization takes place. You need to make enough traffic to make sure your sample size is large enough (at least 1,000 conversions). A conversion optimization test should at least run for about 1-2 weeks, to maximize SEO efforts and build top converting keywords.
Assess competition by looking at search engine results (SERPs) to determine how many sites are competing for the exact keyword phrase and if these sites are well optimized and have link authority. Do remember that whoever has more converting keywords between you and your competitors would also most probably get more customers.
Using a keyword cost estimator tool, it is easy to check the price of a keyword. These tools take all the relevant factors into account, which Google uses to determine the price of a keyword. Keyword cost estimator tool is accessible and easy to find.
When you don't know anything about keyword optimization or how to do it will cost you your ranking. You will just be just another one of those who gets buried by millions and millions of results. Don't let that happen and use our list of reliable keyword optimization resources to standout!
We collect the most interesting content around conversion rate optimization. Let us know your best email to receive our favorite pieces weekly in your inbox!