Social Media Resources for Higher Conversions

Are you looking for actionable tips to increase your conversion rates through social media? Here is great list of Social Media Resources where you can get tips, answers to frequent questions about social media, and more!

We collect the most interesting content around conversion rate optimization. Let us know your best email to receive our favorite pieces weekly in your inbox!

Blog Articles
Boost Your Conversion Rate Through Effective Social Media Marketing

Boost Your Conversion Rate Through Effective Social Media Marketing

Getting things right would mean that your reward will be immensely high, while doing the opposite would mean more difficulties for your team and your brand.

Optimizing Social Media Conversions

Optimizing Social Media Conversions

It’s easy for brands and marketers to get caught up in the excitement, cool factor, fun and creative energy of a social media campaign and get distracted by all of its moving parts and momentum. But getting the results you want from a social media ca...

Videos
How Social Media is Changing the Conversion Rate Game

How Social Media is Changing the Conversion Rate Game

Social media marketing is now an essential part of marketing, and therefore small and big firms are investing so much in it. Billions of users around the world are using social media every day, and the possibility of customer engagement is sky-high.

Social Media Conversion

Social Media Conversion

Its an instant Transforming World,Changing is happening per Second or By Fingre Tip. So Don't Be Left Behind

Is Your Social Media Marketing Working? Here's How to Track Your Social Media Efforts

Is Your Social Media Marketing Working? Here's How to Track Your Social Media Efforts

Do you ever wonder if your social media efforts are amounting to anything? Learn how to measure your social media efforts.

Discussions
Why should brands listen to social media conversations?

Why Should Brands Listen To Social Media Conversations?

I'll give you a number that I found out yesterday, while preparing my monthly roundup of social media stats: Only 3% of customers directly mention brands on Twitter (Social media in numbers (October 2014))

What's the best system for monitoring social media conversation?

What's The Best System For Monitoring Social Media Conversation?

When you look at the Social Media Conversation Monitoring tool, there are certain factors to look for. The factors are: The coverage, Depth, Analytic power, Ux.

Collections
5 outstanding social media marketing case studies

5 Outstanding Social Media Marketing Case Studies

Do you read social media marketing case studies for inspiration? It’s always a good idea to benchmark against your competitors or pinch ideas from them, but it’s also worth looking at success stories from the biggest brands out there. You might not h...

7 Creative Social Media Marketing Mini Case Studies

7 Creative Social Media Marketing Mini Case Studies

This article highlights seven mini case studies of businesses that have stood out by implementing innovative social media marketing practices.

10 social media best practices for 2020

10 Social Media Best Practices For 2020

Over 45% of the world’s population uses some form of social media. That’s over 3 billion people. By now, you’re probably aware that your brand should have a presence on social media. However, the steps needed to assert or improve that presence may be...

Case Studies
Case study: Managing social media marketing in the real world

Case Study: Managing Social Media Marketing In The Real World

In this case study, we talk to Kate Webb, the Online Marketing Manager at Vision Express. Kate talks about how they have developed a strategy and manage social media marketing across the Vision Express teams. Thanks for sharing your experiences, Kate...

Case Study: Social media marketing plan pdf

Case Study: Social media marketing plan pdf

O2 is the commercial brand of Telefónica UK Limited and is a leading digital communications company. With over 23 million customers, O2 runs 2G, 3G and 4G networks across the UK, as well as operating O2 Wifi and owning half of Tesco Mobile. O2 has ov...

Inspiration: ZALORA

Inspiration: ZALORA

ZALORA is a major fashion e-commerce platform in Asia. With an expansive collection from 3,000 international and local brands and designers, ZALORA offers unique styles and a fit for every taste. The hip e-commerce company ZALORA working with the equ...

What is social media conversion?

The social media conversion rate tells you how your content is doing. If the goal you’re aiming for has been met by how the users are taking action, then your social engagement is giving tangible results, in numbers, in the form of conversions.

How is the social media conversion rate calculated?

It is calculated by creating a trackable post with a call-to-action link. Attach leads to a campaign by placing 'cookies' on the user's device. Divide the conversions by total clicks generated by the post and multiply by 100.

What type of social media content converts best?

Visual content easily attracts attention and increases audience comprehension. Another would be Stimulating Content, something that positively evokes emotions. User-Generated Content (UGC) can boost interaction and reach, like polls, quizzes, contests, and Q&A’s.

How do you increase your social media conversion rate?

Start by having seamless, mobile-friendly landing pages for easy navigation. Consider video promotions instead of images. Build compelling calls for leads to take action. Make testing a habit by tracking your social analytics and previous conversions.

What is an excellent social media conversion rate?

Across channels, research shows that social media's average conversion rate is 0.71%. So if you're starting at 1%, congratulations, you have more than the average! But, don't settle for just 'good,’ conventional wisdom says that a reasonable conversion rate is somewhere around 2% to 5%.

What is social media leads?

To put in simple terms, social media leads are information that may help the marketers target their audience better. Commonly, in landing pages, name and email address are asked from the users. Some also include address and phone numbers.

What are the types of social media?

Here are four different types of social media platforms: Social networking (which includes Facebook, LinkedIn, Google+), Microblogging, Photo Sharing, Video Sharing (Youtube and Facebook live fall into this category).

Which is the correct order social media journey?

First, set a specific end goal. Classify the audience that you aim to reach. Then, build a diverse content strategy. Be wise in allocating a budget for your social media advertisements. Lastly, always remember how social media revolves much around mobile devices these days.

What is a social media content strategy?

It is a summary of your plans and goals on your social media content. It governs your actions and gives you an idea of whether your campaign is working or not on your target audience.

Is your social media conversion rate that important?

Yes and No. You can look at your conversion rate from multiple perspectives.No because conversion rate optimization sometimes results in an influx of unqualified leads. Yes, because that’s the only way you can identify if your social media strategy is enough to attract shoppers or ideal leads.

Social Media is a great platform and tool to dramatically increase your conversions. That is why to compliment that, this list of social media resources can help you get more conversions. So go and dive into these resources!

We collect the most interesting content around conversion rate optimization. Let us know your best email to receive our favorite pieces weekly in your inbox!